Blog
Is there an alternative to massive budgets in outdoor advertising? Nationwide retail and Digital Indoor study – WOG and OKKO petrol stations (Part 2)
This series of publications is dedicated to alternative media platforms in the Out of Home segment, studying the audience of Ukrainian retail, and its behavioural analysis
February 19, 2020
Is there an alternative to massive budgets in outdoor advertising? Nationwide retail and Digital Indoor study – Epicentr K Shopping Centre (Part 1)
The exclusive article by Dmytro Smolanov, CEO of Identity Invest, based on a nationwide study of retail and Digital Indoor advertising
February 12, 2020
Genetic сode of the сity
Why does the print outdoor advertising market have such scale in our country?
April 26, 2018
Out-of-Home Media and Targeting
Marketers overlook it, agencies keep silent, and market leaders avoid the details
September 26, 2019